My media team and I recently issued a press release on PRWeb.com announcing the launch of my new video EPK. Even though the video has already been wildly successful on its own, we’re hoping that this media release will draw further attention to the video and its purpose.

Both the video EPK and the press release are featured, in full, below. Enjoy!

CLICK TO READ THE PRESS RELEASE ON PRWEB.COM

FULL PRESS RELEASE, AS SEEN ON PRWEB.COM:

DIY Indie Artist Releases Innovative New Video Press Kit That Aims to Tell the Story Beyond the Music

Tyler Stenson is a tenacious DIY musician that has self-funded and self-produced 10 albums in 10 years and now, holding true to his same signature of prolificacy, Stenson has just released a beautifully produced video press kit and promotional reel that aims to tell the story of much more than just the music.

Portland, OR (PRWEB) November 08, 2011

Navigating today’s music industry is much like braving the Wild, Wild West of old; every man for himself. Knowing this cold reality well, Tyler Stenson is a tirelessly tenacious DIY musician that has self-funded and self-produced 10 albums in 10 years and now, holding true to his same signature of prolificacy, Stenson has just released a beautifully produced video EPK (electronic press kit) that aims to tell the story that extends beyond the music.

“My goal in making this video was to leave no doubt about exactly who I am as a musician, but more importantly, a person,” says Stenson about his recently released video press kit. “A website with airbrushed photos and pre-recorded audio can only say so much, and can be manipulated to make you into anyone you want to be – video is much more stark and true.”

From start to finish, the 6-minute video short is all at once humble and dazzling. Blending crisply dynamic footage from multiple live performances, music videos and interviews, the viewer gets an immediate sense of Stenson’s obvious musical ability but is rewarded further by his engaging personability and authenticity.

“I’m not sure anybody’s website alone could persuade an industry power that you’re any different from the rest,” Stenson admits. “My hope is that someone will see the person within this film, crooked teeth and all, and simply say, ‘Yes, I’d like to work with that guy.’”

Although Stenson has nearly 90 videos of substantial quality already posted to his YouTube channel, this newly released video EPK shines with a next-level glow. So much, in fact, that in the first 48 hours, it amassed over 75 community shares on Facebook and nearly 700 unique views on YouTube.

With a number of notable songwriting accolades under his belt, there is zero doubt that Stenson’s music is good enough to take him places but he’s well aware that that just isn’t enough these days. However, with this innovative promotional tool, filmed by Quarter 4 Sports and co-produced alongside with Stenson himself, this DIY musician that built his own website and does all of his own design, booking and promotions, hopes that the story beyond the music will be his maker.

Tyler Stenson is a singer/songwriter in Portland, OR that is increasingly known for his unique brand of elegant folk music. Along with spending 15 months as a singer/songwriter in Nashville, he has been twice-named the “Songwriter of the Year” by the Portland Songwriters Association, “Best Male Artist” at the Portland Music Awards, was nominated for the Wyoming Governor’s Art Award, has opened for famed rocker, Chris Isaak, performed on OPB’s Live Wire! Radio and has 10 studio albums being distributed internationally.

CLICK TO READ THE PRESS RELEASE ON PRWEB.COM

NEW TS MERCHANDISE: I have just introduced stickers into my humble line of merchandise and the deal is screaming good — 2 stickers for just 2 bucks!! Yep, get a sticker for you and a friend for cheaper than a cup of coffee!!

PRODUCT DETAILS:
2 x 4 inches
Durable vinyl sticker stock
Off-white and mint-green type atop a deep green background
BUY HERE: http://tylerstenson.bigcartel.com/product/2-stickers-2-bucks

BUY STICKERS HERE OR BY CLICKING ON THE IMAGE ABOVE!!

I recently got the opportunity to perform on Live Wire! Radio Episode 163 — a stellar variety show that is recorded live in Portland, OR and broadcast on OPB radio for the masses.

In addition to being the featured musical guest, also on the show was acclaimed author, David Guterson, and actors Silas Weir Mitchell and Bitsie Tulloch from the new NBC television show GRIMM. In all, it was a fantastic evening of fine spirits and entertainment and it’s now posted as a podcast for your listening enjoyment.

NOTE: My performance of Great Man’s Funeral can be heard at minute-mark 7:30 and my performance of Better Be Us All can be heard at minute-mark 50:50. Spread the word!

LISTEN TO THE FULL EPISODE HERE

LISTEN TO THE FULL EPISODE HERE

DOWNLOAD GREAT MAN’S FUNERAL HERE: www.cdbaby.com/tylerstenson2
DOWNLOAD BETTER BE US ALL HERE: www.cdbaby.com/tylerstenson4

As mentioned before, I will be performing TOMORROW at the Live Wire! Radio variety show at the Alberta Rose Theatre in Portland, OR. It is quite an honor to be invited to perform at this renowned production and live broadcast, so I’ll aim to do my part in making it as stellar as its reputation demands.

Because it’s a variety show, I am simply a part of the whole and therefore only get two songs. Best foot forward, right? That said, I’ll be playing Great Man’s Funeral and Better Be Us All.

It’s always hard to chose which few of my many songs to play (when limited) but I think this will be a nice mix for the Live Wire! folks. Please join us for this fine event.

Live Wire! Radio Variety Show
@ The Alberta Rose Theatre
Saturday October 22, 2011 at 7:30 PM
3000 NE Alberta St.
Portland, OR 97211
Minors OK when accompanied by a parent or guardian

GET YOUR TICKETS NOW!!

GET YOUR TICKETS NOW!!

This is an original song that I wrote in 2010 but I wanted to post it today, with lyrics, because I’m often told by my fans that reading along with the fast-paced lyrics helped them to appreciate this tale to the fullest. A detailed story about a full-moon hike through Poly Canyon in San Luis Obispo, CA, That Moon was one of my favorite songs to write and absolutely one of my favorite songs to perform.

DOWNLOAD ON CD BABY: www.cdbaby.com/tylerstenson3
DOWNLOAD ON iTUNES: http://bit.ly/cZFbma

In an effort to fully jump into the nerdy end of the pool, I’ve recently purchased unique urls and built dedicated websites for the three albums that I’m endlessly promoting. Ladies and gentlemen, introducing my new album websites:

BittersweetParade.com
LongBeforeTheWheel.com
AnotherGleam.com

The goal was to make them simple and standard. There’s nothing too fancy about any of them but my hope is that it gives people another place to learn about the various records that I’ve created and who knows, maybe even buy a copy or three.

BITTERSWEET PARADE .COM

LONG BEFORE THE WHEEL .COM

ANOTHER GLEAM .COM

If you were one of those that enjoyed my opening set for Chris Isaak at the Oregon Zoo this summer (07/29/2011), please take a minute to fill out this survey and express your delight. This was one of the finest moments in my musical career so, who knows, if you tell them that you want me back, I just might get the opportunity to do it all over again. Thanks!

TAKE THE SURVEY: https://www.surveymonkey.com/s/OregonZooConcerts2011

As everyone knows, I have a strand of OCD coursing through my veins that is borderline clinical. Yeah, I don’t really sleep at night because I can’t put aside the fact that a margin is off on my blog or the font could be improved on my website(s) — there’s always something that can be improved.

Well, with that, I bring you the newest TylerStenson.com. The changes are ever so subtle but I slept pretty well last night…

THE NEW SITE:
As I mentioned, the changes are very subtle but I feel it’s a lot cleaner overall. You’ll notice a new custom font installed, new and improved social icons, a new music and video player and a sleeker vibe across the board. Click on the image below to see the full size screen shot!

THE NEW HEADER:
I moved the header from mid-page, up toward the top where most sites would have them featured. Additionally, I changed the font to match my new custom font (Round Up). To me, this new header is much more pro and a bit less playful than my previous site.

THE NEW SOCIAL ICONS:
Most subtle of all but to my everlasting joy, is the new, custom, social icons. The ones before were slightly pixelated and more in tune with the previously playful vibe, however, now, they’re spic-and-span. I suppose most notable of all is the fact that I kicked the mySpace button to the curb and replaced it with my ReverbNation link. Peace out mySpace!

THE NEW FONT:
I’ve been using this new font for some time now in my general branding but I’ve finally integrated it into my website. With the help of my good friend Mr Diggles, I’m now able to use my brand’s font as a font, rather than an image. This is a very subtle upgrade but extremely valuable in the realm of web design.

Of course, there will be more subtle changes happening to this site for the rest of my life but, on this day in October, I’m proud to bring you another TylerStenson.com update with some improved pieces that have me sleeping soundly.

I was in the Kink.fm studios today and had a pleasant conversation with Inessa that will be featured on tonight’s Kink.fm Local Music Spotlight. Between opening for Chris Isaak in July, opening for Alpha Rev tomorrow at the Aladdin Theater and a new management agreement in the works, we had much to discuss — and discuss we did.

Here is the link to the full interview: http://bit.ly/n8PFNE

TO BE TRANSPARENT, THIS INTERVIEW WAS TO PROMOTE:
1) I’m opening for Alpha Rev at the Aladdin Theater on 9/14
2) I’m playing on the Kink.fm Early Escape Cruise on 9/16
3) I’m playing at the Alberta Rose Theater on 9/29

Tune in tonight to hear the discussion and my song Daffodils live on the air!!

Because I spend so much time keeping my website up to date, I tend to neglect the 3rd party sites such as ReverbNation. That was then…

This is now… I’m proud to announce that I’ve recently spent a few grueling hours getting my ReverbNation page completely up to date and chalk full of fresh music, images, press and videos.

Enjoy the updated widgets below or visit my Reverb Nation page by following this link: http://www.reverbnation.com/tylerstenson

SPREAD THE WORD AND PASS IT ON!!